Small business owners often focus on one online marketing tactic in order to maximize return on investment (ROI). It’s a common concern on business owners’ minds, whether they’re just starting or already running a business.
A duplicate page or piece of content has the same (or substantially similar) wording as another page on your website. Google won’t be able to determine which version of that content is the original one or which is most relevant to a user searching for it when this occurs.
There are many benefits of a blog for your business, and it’s not just about SEO. However, SEO content is perhaps the most universal benefit for all small businesses, it’s earned a spot at the top of this list.
If you have ever tried to optimize your website for search engines, chances are you’ve come across a ton of conflicting advice and misinformation. From outdated tactics to outright lies, the world of SEO can be confusing and overwhelming.
Are you looking to improve your website’s search engine optimization (SEO)? One of the most overlooked but effective strategies is internal linking. Not only does it help search engines better understand the structure and hierarchy of your site,
Are you tired of seeing your business buried under bigger, more established brands in search engine results? It’s time to level the playing field with local SEO. Whether you’re a small business owner or a marketing professional,
In spite of the fact that the ADA does not apply to private clubs and religious organizations, most websites must comply. The courts and DOJ have interpreted that ADA compliance is clearly mandatory for websites in two categories:
State or local government websites
Business websites
The majority of ADA website lawsuits are filed against businesses,
Display ads can help raise awareness and generate interest whether you’re a small business or an established brand; it’s crucial to understand the different types of online advertising. Companies must understand the nuances between Google search vs.
Small business owners often pour their hearts and souls into their businesses. As a result, it can be difficult not to take negative reviews personally, which leads a lot of business owners to respond inappropriately.
What does it take to create a content strategy that will make a company memorable and retain consumer confidence? Follow these steps to build a content strategy that will position your company as a leader in your niche and,