B2B marketing strategy is critical for business growth. It’s the art of attracting other businesses to your products or services, forging partnerships, and ultimately driving sales. However, it is important to understand the core principles,
Your 10-year-old niece is tapping the glass on her fish tank. The fish looks at her for just a moment then it swims away. Your clients are that goldfish.
Studies have shown that humans now have a shorter attention span than goldfish.
Harnessing information from data is the cornerstone of any sound business strategy. Still, it’s astonishing how many people confuse data with information. This is partly due to the fact these two concepts are interwoven.