Landing Page Best Practices: Boost Your Conversions

landing page best practices

In the world of online marketing, landing pages play a pivotal role in achieving improved marketing outcomes for your business. These carefully crafted web pages are designed with a specific purpose in mind – to convert visitors into leads or customers.

Social Media Marketing ROI: How to Get It

social media marketing ROI

Over 200 million small businesses use Facebook to connect with people. They don’t use it because it fails them; they use it because it delivers results.
When you’re not seeing a return on investment or enough of one,

Don’t Rely On One Online Marketing Tactic

online marketing

Small business owners often focus on one online marketing tactic in order to maximize return on investment (ROI). It’s a common concern on business owners’ minds, whether they’re just starting or already running a business.

How to Find and Fix Duplicate Content in SEO

Duplicate Content in SEO

A duplicate page or piece of content has the same (or substantially similar) wording as another page on your website. Google won’t be able to determine which version of that content is the original one or which is most relevant to a user searching for it when this occurs. 

6 Benefits of a Blog for Your Business

benefits of a blog enter title

There are many benefits of a blog for your business, and it’s not just about SEO. However, SEO content is perhaps the most universal benefit for all small businesses, it’s earned a spot at the top of this list.

Do Websites Have to Comply with ADA Guidelines?

ADA Guidelines

In spite of the fact that the ADA does not apply to private clubs and religious organizations, most websites must comply. The courts and DOJ have interpreted that ADA compliance is clearly mandatory for websites in two categories:

State or local government websites
Business websites